What We Offer

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  1. Keyword Analysis

  After understanding the clients’ objectives, we will conduct extensive keyword research on the related products and services for the target market. It is crucial that the keywords that will be targeted should have search volume and be related to the landing page and ad copies that will help build up quality score. We will prepare the keyword list for clients’ review and approval.
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  2. Campaign setup

  We will design, plan and recommend a tailored campaign structure to deliver the largest value to your customers with keywords, bids, ad copies, remarketing list, display networks sites and scheduling. The campaign structure will be customized to the clients’ goals, ranging from getting high enquiry numbers to achieving lowest cost per lead or enhancing impression share.
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  3. Account optimization

  To optimize the performance, we use scientific methodologies such as split testing on ad copies, banners and landing pages deploying confidence intervals. We will also closely monitoring the keyword performance and formulate complex bidding strategies based on CTR, conversions, impression share and budget usage.
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  4. Monitoring

  We monitor the success of your campaign daily, weekly and monthly. We make every subtle adjustment to ensure we spend within your budget, and refine the campaigns by incorporating our multivariate test results from time to time. We provide detailed reports so you are kept in the loop as your profits increase. We are on hand to answer your questions and respond to your requests.